Louis Vuitton’s Lavish Poolside Takeover at CASA NEOS Miami Riviera Dining Group and The Grand Opening Event
This summer, Louis Vuitton brings an opulent touch to Miami's hottest new members-only beach club, MM at CASA NEOS. From June 21st through July 14th, the iconic Maison will enchant guests with its LV By the Pool pop-up and poolside takeover, a tribute to its latest Resort collection.
A Destination of Dreams Louis Vuitton’s summer resorts celebrate the ultimate in luxury escapes, from the Mediterranean’s sun-kissed coasts to the serene beaches of the Atlantic and Pacific. Miami, with its vibrant blend of nightlife, art, architectural splendor, and culinary delights, stands as the ideal of la dolce vita. Its brilliant sunshine and turquoise waters make it the perfect backdrop for Louis Vuitton’s latest endeavor.
An Immersive Experience Transforming the grounds of CASA NEOS, Louis Vuitton has adorned the dock, restaurant patio, poolside, and terraces with its signature motifs. A tropical twist on the classic Monogram Flower, rendered in watercolor fuchsia and tangerine, unifies the installation. This design comes from the Maison’s 2024 women’s transversal lifestyle collection, LV By The Pool. The poolside area, complete with parasols and pillows emblazoned with Louis Vuitton’s historic insignia, exudes elegance. Cabanas and even the pool’s interior are dressed in the brand’s distinctive style, while giant pearlescent seashell sculptures arranged in the form of the Monogram Flower add a whimsical touch.
Exclusive Offerings The Louis Vuitton at CASA NEOS pop-up showcases a curated selection reflecting Miami’s energetic vibe. A highlight is the exclusive OnTheGo Miami bag, crafted from natural raffia with yellow leather accents, offering a sophisticated yet relaxed look. The complete LV By The Pool capsule, with its summery tones and tropical flair, is available, featuring leather goods, ready-to-wear, accessories, travel items, and even tableware and surfboards. Complementing these vibrant pieces is a timeless collection in seasonal white.
Visitors can also explore Louis Vuitton’s most exquisite métiers, including special hardsided trunks, Objets Nomades, and exotic leather goods. Floor-to-ceiling window screens reimagine the seashell-Monogram forms on a smaller scale, adding a coastal twist to the iconic design.
A Summer to Remember This unique pop-up and poolside takeover offer an unparalleled opportunity to experience a Miami summer through the luxurious lens of Louis Vuitton. Every detail of this activation bursts with the warmth, joy, and essence of an LV summer, turning every moment into a cherished luxury.
Inside the Grand Unveiling of CASA NEOS by Riviera Dining Group: Miami’s Hyper-Luxe Hospitality Haven
A Star-Studded Affair The grand unveiling on Thursday, June 20th, welcomed notable guests, including Notable guests included Valeria Lipovetsky, Karolina Kurkova, and Tyler Cameron wearing Louis Vuitton, along with Christa Allen, Jenny Lopez, Alicia Pettit, Vale Genta, Sebastian Genta, Elizabeth Minett, Erika Wheaton, Ceaira Rodriguez, Juliette Porter, Jessi Malay, Olivia Elliot, Joe Migraine, Chiara Di Giallorenzo, Tatiana Seikaly, Gabriel Coronel, Daniela Ospina, Cindy Prado, Tina Stuck, and Johanna Dunn. and others added glamour to the unforgettable evening.
An Evening of Enchantment As guests arrived through monumental custom-made oak doors, they were greeted with Moet & Chandon champagne. The event embodied the essence of KAIROS, blending time and place, as attendees enjoyed Mediterranean-inspired bites, curated cocktails, and mesmerizing live performances.
A Symphony of Flavors Head Chef Sebastian Lefort presented a culinary symphony featuring Sterling Caviar, West and East Coast oysters, Greek Branzino, freshly sliced 5 Jotas Jamon Iberico, Black Angus Prime beef tenderloin, and grass-fed Australian lamb chops. Artisanal pastries by Head Pastry Chef Etienne Le Bastard, such as rich chocolate lava cakes, sweet violette pavlova, and exotic fruit panna cotta, completed the experience.
Liquid Artistry CASA NEOS Head Mixologist Manuel Zuluaga crafted an array of cocktails, including the vibrant Solara and floral Luna. Christian Delpech, a 19-time world champion flair bartender, added a dazzling touch with his skills.
Louis Vuitton's Poolside Splendor Coinciding with the unveiling, Louis Vuitton transformed the dock, restaurant patio, poolside, and terraces with motifs from its LV By the Pool Resort collection. The poolside takeover featured fuchsia and tangerine emblems, with a dedicated pop-up shop showcasing Louis Vuitton’s Women’s universe, including exclusive pieces.
The Essence of CASA NEOS CASA NEOS stands as a testament to the refined essence of European summers blended with Miami’s vibrant lifestyle, a hallmark of Riviera Dining Group’s iconic concepts like MILA, MILA Omakase, MILA Lounge, AVA, and MM. Floor-to-ceiling windows offered breathtaking views of the glistening Miami River, creating a serene backdrop for the evening’s festivities.
A New Standard in Luxury CASA NEOS sets a new benchmark for five-star lifestyle experiences in Miami. This hyper-luxe destination immerses guests in quiet luxury, celebrating the finer things in life. The electric energy and celebratory vibes left an indelible mark on Miami’s luxury hospitality scene.
For more information and to explore membership opportunities, visit MM Club.
About Louis Vuitton Since 1854, Louis Vuitton has been synonymous with unique design and exceptional quality, combining innovation and style. From the iconic luggage and bags to a wide array of ready-to-wear, shoes, accessories, watches, jewelry, and fragrance, Louis Vuitton’s commitment to fine craftsmanship remains steadfast. Embracing its heritage, the Maison continues to welcome architects, artists, and designers, perpetuating a legacy of elegance and audacity.
About CASA NEOS Located along the picturesque Miami River, CASA NEOS is a 30,000-square-foot haven of luxury. This multi-use destination boasts two world-class restaurants, an exclusive members’ beach club, exquisite design, and a boutique hotel with four opulent suites. Operated by Riviera Dining Group (RDG), CASA NEOS embodies top-tier hospitality, bringing an unparalleled experience to Downtown Miami. To explore membership opportunities, visit MM Club.
About Riviera Dining Group
Riviera Dining Group (RDG) is a leading luxury lifestyle and hospitality group, renowned for its exceptional venues in Florida and poised for global expansion within the next 24 months. In Miami, RDG's hotspots include MILA, MILA Omakase, MILA Lounge, CASA NEOS, and the upcoming Claudie (Winter 2024). In Orlando’s Winter Park, RDG operates AVA MediterrAegean.
Led by a distinguished team, including Michelin-experienced Chef Michaël Michaelidis, RDG creates immersive experiences where dining and celebration merge seamlessly. Their venues offer world-class cuisine and vibrant nightlife in glamorous settings.
RDG sets the standard for luxury, featuring exclusive areas for MM members, a community that values understated luxury and seeks discovery and indulgence. As RDG expands globally, it continues to innovate and elevate the guest experience with its unique concepts.
Step into a world where time is a luxury, and every day is wrapped in the blissful essence of Louis Vuitton.
IMAGES: Getty Images, credit Alexander Tamargo/Getty Images for CASA NEOS by Riviera Dining Group |
Images credits: Richard Alvarez/WRE for CASA NEOS by Riviera Dining Group
