MTV’s Siesta Key star Juliette Porter celebrated her swimwear line, JMP The Label, at an exclusive brunch during Miami Swim Week at Soho Beach House. Real life JMP Babes in doll boxes modeled the new JMP The Label summer 2023 collection. Guests were gifted swimsuits from the brand and jewelry from Sterling Forever.

All guests received gift bags valued at $500 to take home. Special guests included Amanda Marie Miller (Siesta Key), Chloe Long (Siesta Key) Taylor Hale (Big Brother season 24 winner), Kelly Hughes (Sports Illustrated model), Jena Sims Koepka (model), Ella Halikas (Sports Illustrated model), Vale Genta (influencer), KT Lordahl (influencer) and more.

About JMP The Label

Established in 2021 by MTV’s Siesta Key star Juliette Porter, veteran swimwear designer Jaymi Washburn, and entrepreneur David Kelleher, JMP The Label is a premier designer swimwear and apparel brand for the independent babe on the go.  Each piece in the body-positive collection is thoughtfully designed with precise fits, luxurious fabrics and elevated colors.  The brand is committed to sustainability and ethical manufacturing and is proud to be a size inclusive brand, with sizes ranging from XS to XXXL.

About Sterling Forever (title sponsor)

Founded in 2012 by Mike Cooke, Sterling Forever is a one-stop-shop for all things jewelry. Made from sterling silver with a lifetime guarantee promise, the collection offers a mix of easy-to-wear classics in gold, silver and rose gold, inspired by runway trends, celebrity favorites and coveted high end looks.

FASHION CREDITS

Juliette Porter wore a skirt and matching crop top from Pat Bo, with jewelry by Sterling Forever.

Photo credit: Jordan Braun