How Yogi Dean Pohlman is Revolutionizing Men’s Health
The 50 plus man is a target audience often overlooked in modern marketing conversations, especially those pertaining to wellness practices like yoga or pilates that have historically been considered feminine. However, when Dean Pohlman created Man Flow Yoga, an online yoga training resource specifically designed to help fitness-minded men achieve their health goals, this was just the group he had in mind.
When soft launching the idea of Man Flow Yoga, Dean noticed heavy interest from many well-known names in the professional sports industry. The athletes’ issues were consistent - they had heard that yoga was beneficial for flexibility and strengthening, but didn’t understand the movements and grew frustrated. As a retired collegiate athlete who too had held preconceived notions about yoga, Dean understood where the men were coming from. Thus, Man Flow Yoga was born.
What many fail to realize is that yoga is not just an “easy workout” consisting of breathwork and stretching. Although these are key parts of the practice, yoga can be an engaging and challenging full body exercise that improves mobility, strength, endurance, stability, muscular awareness, soreness, and more. The countless benefits of becoming a yogi can drastically improve the wellness of anyone, including skeptical male athletes.
Unlike traditional yoga, Man Flow Yoga focuses heavily on building strength, increasing active mobility, and improving overall physical fitness through short effective workouts that don’t require flexibility. The program also offers organic options to health issues that plague many men within the 50 plus community. For example, practicing yoga can combat pelvic floor issues that affect erections, replacing that blue pill for better orgasms and sexual health.
Since the brand’s launch in 2012, Dean has cultivated a dedicated audience of over 185,000 male customers who are committed to strengthening their bodies and improving their flexibility, in turn curing that “over-50 pain” such as sciatica. Man Flow Yoga has created a safe space for men to prioritize their health and overall wellness, sparking thousands of positive reviews and earning the title of #1 selling DVD on Amazon.
To learn more about Dean Pohlman’s Man Flow Yoga program and how you can take charge of your health, visit ManFlowYoga.com.