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10 Kid Brands to Know & Love: A Curated List from Victoria de la Fuente Ayers

When it comes to children's fashion, it’s all about finding brands that blend style, sustainability, and practicality—qualities that every parent can appreciate. Curated by Victoria de la Fuente Ayers via the app Zillion Trillion, this list brings together 10 of the most exciting, innovative, and stylish kids’ brands to know and love. Zillion Trillion is a no-BS edit for motherhood, design, and everything in between, offering weekly roundups on things you’ll actually use, aesthetically pleasing baby options, helpful tips, and occasional rants on the realities of motherhood. As a Brand Strategist, Trend Forecaster, Creative Director specializing in Fashion and Culture, and a new mom, Victoria brings a unique perspective on where practicality meets design.

Here are 10 must-known brands, handpicked by Victoria, that embody the perfect mix of creativity, quality, and thoughtfulness:

1. Pompon Cucu
A French brand founded by an interior decorator; Pompon Cucu is known for creating the most charming hats that are perfect for any occasion. After receiving one as a gift, Victoria was hooked and ended up ordering several more for her little one. The best part? You can personalize them for an extra special touch.

2. Koko Momo Kids
Based in LA, Koko Momo Kids offers an effortlessly cool, unisex collection that makes it easy to mix and match. Their iconic pants are a staple, and the new tie-dye pieces add a fun twist. Victoria is especially eyeing their red pants and a cute top for her son, Atlas.

3. BaaBaa
Known for their sustainable knitwear, BaaBaa is a Spanish brand that creates bright, cozy sweaters for both adults and kids. Victoria recommends their vibrant designs as a cozy and stylish choice for cooler months. This kid’s sweater is a standout in the collection!

4. Orso Studios
For parents who appreciate minimalism, Orso Studios offers timeless clothing with elevated details. Their pieces are designed with kids’ comfort in mind, while still maintaining a chic and modern aesthetic. Victoria wishes they made these jackets and sets in adult sizes!

5. Emily Dawn Long
This NYC-based brand is known for its cool, laid-back designs, and their latest kids’ hat has stolen Victoria's heart. Seen on influential parents like Leandra and Cassi, this brand offers stylish options that are sure to be a hit with fashion-forward little ones.

6. Maison Rue Kids
For eco-conscious parents, Maison Rue Kids is the perfect choice. Their non-toxic, Nordic-inspired designs are as functional as they are beautiful. Victoria loves their jewelry-box-inspired set, though she’s having a tough time choosing between that one and another equally gorgeous option.

7. Zimmerman Shoes
Zimmerman Shoes, a family-owned brand since 1888, offers American-made shoes that combine quality and style. Victoria is adding their durable, stylish shoes to her list for holiday gifting—perfect for kids who need both comfort and fashion.

8. Un Sol Linen
This mom-owned, LA-based brand uses 100% organic French linen for their bedding and clothing. Their kids' blankets are soft, luxurious, and eco-friendly, and their linen pants are perfect for summer. Victoria loves how Un Sol Linen combines sustainability with high-end design.

9. Favorite People Store
A Portuguese brand founded by two sisters, Favorite People Store offers colorful and creative clothing for kids. From floral overalls to bold color-blocked designs, this brand brings fun to any wardrobe. Victoria’s favorites include these flower-patterned overalls and the playful color-blocked ones.

10. Portrait of a Moon
Based in Australia, Portrait of a Moon specializes in alpaca knitwear that’s as luxurious as it is cozy. Perfect for those colder months, Victoria can’t get enough of their soft, beautiful sets. If you have a daughter, these pieces will make an incredible gift.

This list showcases the best in children’s fashion right now—brands that combine quality, design, and practicality in ways that every parent will appreciate. From eco-friendly options to timeless minimalist designs, these 10 brands are sure to inspire both parents and kids alike. As Victoria de la Fuente Ayers continues to shape the conversation around motherhood and design, these brands represent the future of kids’ fashion in a way that’s stylish, sustainable, and totally practical.