In 2022, UK-based sustainable wellness brand, SURI, unveiled its revolutionary product, the SURI Sustainable Sonic Toothbrush, which represents a groundbreaking advancement in eco-friendly oral care. With a strong commitment to reducing the wasteful impact of conventional oral care products, SURI’s latest creation aims to achieve the world’s most sustainable smile. This innovative toothbrush serves as a testament to the brands unwavering dedication to promoting environmentally conscious practices and providing consumers with sustainable alternatives to traditional toothbrushes. By incorporating eco-friendly materials and cutting-edge designs, SURI is paving the way for a more sustainable future in oral hygiene while encouraging others to follow suit in combatting environmental challenges.

The SURI Sustainable Sonic Toothbrush stands out as a design-led essential for any bathroom, boasting a construction primarily crafted from plant-based and recyclable materials. By adopting these eco-conscious choices, SURI ensures that users can enjoy a superior clean without compromising on the well-being of our planet.

SURI, short for ‘Sustainable Rituals,’ is a fresh and forward-thinking sustainable wellness start-up founded by Mark Rushmore and Gyve Safavi. Both co-founders bring extensive experience from their years of work at the multinational personal care and hygiene giant, P&G. Drawing on their expertise, they recognized the urgent need to address the industry’s environmental impact through sustainable innovation.

Driven by their commitment to the environment, Rushmore and Safavi aim to revolutionize the industry by incorporating recyclable and biodegradable materials into all SURI’s products. Their vision goes beyond producing eco-friendly items; they are dedicated to running their business with a net positive environmental impact. SURI’s mission is to inspire change in consumer habits, empowering people to embrace sustainable rituals that foster a healthier planet for generations to come.

As the demand for sustainable living continues to drive the popularity of bamboo manual toothbrushes, electric toothbrush users have faced significant challenge in finding an eco-friendly alternative - until now. SURI has introduced a game changing solution with their latest innovation- the SURI Sustainable Electric Toothbrush. This product aims to address the alarming global disposal rates of toothbrushes, which amount to a staggering 4 billion each year, with almost none being recyclable in municipal streams. Traditional electric toothbrushes, while effective in providing a better clean, unfortunately, carry the burden of the worst carbon footprint compared to other toothbrush options.

Household electrical appliances, though small individually, collectively contribute to 2% of landfill waste and a staggering 70% of pollution on land and in water. With the introduction of SURI Sustainable Electric Toothbrush, users now have the opportunity to make a conscious choice toward reducing this environmental impact while still enjoying the benefits of an electric toothbrushes superior cleaning performance. Embrace sustainability and be part of the change with SURI’s eco-friendly oral care solution.

For more information on SURI Sustainable Sonic Toothbrush, visit: https://www.trysuri.com/en-us?tw_source=google&tw_adid=&tw_campaign=18272497366&gad=1&gclid=Cj0KCQjwiIOmBhDjARIsAP6YhSUDeW40JuPVAs7tp-WdQ_k3f6eqv5ojmtLEwrXVrk2G2Q7Kcgu0ENgaAgQlEALw_wcB