These days celebrities seem to be getting their hands into every business enterprise possible—from celebrity beauty brands to wellness companies, and of course, beverages. Diddy and George Clooney are pioneers, having both hopped on the booze bandwagon in the late 2000s. But now it seems every Tom, Dick, and Nancy is promoting their own liquor or wine on social media. So, which of these many, many beverages are actually worth buying at your local liquor store? We’ll help you out.

Flecha Azul Tequila

Brought to you by first-generation Mexican-American PGA golfer Abraham Ancer and Mexican-born Aron Marquez, this single estate-grown, ultra-premium, and additive-free tequila can actually say it has authentic Mexican roots. Familiar face Mark Wahlberg joined the team in 2022, simply because he believed in the product. The tequila is made using 100% blue agave and is currently available in five different varietals—blanco, reposado, añejo, cristalino, and extra añejo.

FlechaAzulTequila.com, $44.99-$319.99

Maison No. 9

You wouldn’t necessarily think that Post Malone and rosé would be a match made in heaven, but turns out, they are quite a perfect pair. The famous rapper worked hand in hand with winemaker Alexis Cornu to produce this Provencal rosé, which strikes the proper balance between dry and sweet. It has subtle notes of peach and makes for some dangerously easy drinking.

Maison9Wine.com, $21.99

Aviation Gin

We’d be remiss not to include one of the best-marketed celeb bev brands on this list—especially since it deserves a coveted spot as one of the most drinkable of the bunch. Ryan Reynolds famously teamed up with Aviation Gin in 2018 and did what he does best—made us laugh. His comedic commercials put this botanical gin on the map, and consumers can enjoy hints of juniper, lavender, orange, and cinnamon in this sipper.

AviationGin.com, $29.99

Photography: Aviation Gin

Sweetens Cove

Founded in 2019 by athletes Peyton Manning, Andy Roddick, and real estate developer Mark Rivers, Sweetens Cove currently produces three bourbons that have all been well-received. Its Kennessee blends Kentucky and Tennessee bourbon whiskies that have been finished with toasted sugar maple wood; the 21 Release is a blend of four-, six-, and 16- year aged Tennessee bourbons; and finally, their 22 Release blends five-, six-, eight-, and 10-year aged Tennessee bourbons. The trio works with Master Blender Marianne Eaves to churn out these pricy, yet tasty, expressions.

SweetensCoveSpirits.com, $93-$243

SelvaRey Rum

Bruno Mars is the man behind this sought-after Panamanian rum. Crafted by Maestro Ronero Francisco “Don Pancho” Fernandez, the single-estate rum company is most hailed for its White Rum, which has won quite a few awards and boasts notes of vanilla, key lime, and pineapple. But the company also offers additional expressions, including their Owner’s Reserve, Chocolate Rum, and Coconut Rum. The elegant bottle was designed personally by the R&B crooner.

SelvaRey.com, $35.99-$207.99

Photography: SelvaRey Rum