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#BELLATV On the Red Carpet at Sports Illustrated’s Swimsuit 2024 Launch and 60th Anniversary Weekend

The Hollywood Tower Pool at Seminole Hard Rock Hotel & Casino was recently and spectacularly transformed into Sports Illustrated Swimsuit Island, a dynamic event filled with exciting activities, celebrity appearances, live entertainment, giveaways, and more!

BELLA Lifestyle Editor Daniela Uribe joined the models on the red carpet and the weekend in celebration of the 2024 issue release and marked the illustrious 60th anniversary of the iconic brand, offering attendees an unforgettable experience delving into six decades of SI Swimsuit history.

The festivities continued with a star-studded red carpet event and after-party hosted at DAER Dayclub on Saturday night, while Sunday featured a rejuvenating lineup including a morning workout led by SI Swimsuit model and fitness expert Katie Austin, a soothing sound bath by SI Rookie Sharina Gutierrez, and replenishing options such as a juice and smoothie bar and B12 shots for guests to indulge in throughout the day.